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Success Stories:
Her Story Her Way

Chaitsi Ahuja

Founder & CEO - Brown Living

Her Story

A social entrepreneur who truly believes that common good trumps self-interest. She also believe that if we can change the way we consume today, it is possible to delay the adverse effects of climate change and global warming.

She wanted to make these changes easily accessible to consumers today and help them to reduce the individual impact of human consumption on Climate Change. This led her to create Brown Living - India's 1st Plasticfree & Chemical-free online marketplace for all things sustainable.

“Personally, I'm always on the lookout for understanding human behaviour and the science behind decision making. I'm curating best practices and developing strategies for Sustainability, both in business and in everyday life, and am very passionate about sustainable design, circular economy, and zero waste living and would love to collaborate with people working in this space. “says Chaitsi

Her Company

I have successfully launched the website www.BrownLiving.in to help Indians make a switch to sustainable living. We have created jobs for over 200 artisans and 150 rural folks who work in our plantations. So far, from our profits, we have planted 2,000+ trees in the process and the reduced plastic footprint for 12,000+ consumers just in 16 months. We have reduced 40,00+ kgs of CO2 per year and growing.

Her Achievements

  • Vogue India – Named Top10 “Forces of Nature” in India
  • VERVE - Shaping the Future, Cover Story
  • Elle Magazine - Top 8 India Trailblazers
  • Google India’s Inspiring Indian of the Year
  • Harper’s Bazaar Magazine India - Bare Necessities recognized as one of the top 5 Handcrafted in India Brands
  • Femina India - 6 Millennial Women who are the Keepers of Hope
  • NDTV’s Swachh Warrior - “Yes, It Is Possible To Lead A Zero Waste Lifestyle. Take A Cue From This 26-Year Old Bengaluru Woman”
  • Better Homes and Gardens Magazine India - The Innovators, Trailblazers and Pathbreakers of India.
  • MTV and Jockey Women Portrait - featured as one of six women re-defining career paths of the 21st century